Katy Defazio
Media & Marketing Manager
Katy Defazio serves as the Head of Media & Marketing at Manage Your Business, where she operates at the intersection of media strategy, brand development, and data-driven marketing. She works across content creation, campaign management, and performance analysis to build a strong brand presence and drive business growth. Katy leads the development of integrated media campaigns, leverages analytics to optimize marketing performance, and aligns messaging with overall business objectives. By collaborating with creative, technical, and business teams, she ensures cohesive storytelling, efficient resource utilization, and measurable results across all marketing channels.